Utilize Admob’s mobile app monetization technology to generate revenue through in-app ads & discover other actionable insights to help your app grow.

May 15, 2024 · In-app advertising, aka mobile-app advertising, refers to displaying ads within mobile apps on smartphones and tablets. Brands and advertisers run ad campaigns across multiple mobile apps to increase brand awareness and conversions, just like they do with other digital advertising channels, such as web advertising.

Jun 6, 2025 · In this guide, we will explore the world of in-app ads—from benefits and challenges to the most effective mobile advertising strategies.

Read AppsFlyer's mobile advertising guide and learn about mobile ad types & formats, useful metrics, challenges, and the steps to the best strategy.

Jul 4, 2024 · In-app advertising is one of the most common forms of monetization for apps, and it’s also a powerful tool for mobile marketers, in particular those seeking to boost user acquisition. A successful in-app advertising arrangement offers benefits to the app owner—the opportunity to monetize their app’s real estate by selling space to advertisers —and the advertiser, who is …

Mar 13, 2025 · In mobile ads, standard formats include static banners, pop-ups, and video ads. In-app advertising offers a variety of engaging formats such as interstitials, rewarded videos, and playable ads. Targeting Mobile web advertising relies heavily on cookie-based tracking and broad demographic segmentation. This can lead to less relevant ad placements.

Feb 13, 2025 · In-app advertising – or showing ads inside apps – is an increasingly popular mobile advertising method, and globally, 36% of apps use in-app advertising for generating revenue.

Jan 18, 2024 · Learn what mobile advertising is, discover various types, and explore tips for getting started.

Jan 2, 2025 · In-app advertising is a digital marketing strategy that involves placing programmatic ads in mobile applications. Ads are usually purchased through app ad networks using a variety of pricing models.

Sep 26, 2023 · In the fast-paced digital landscape, mobile app marketing has become an indispensable part of any successful app’s journey. Whether you’re launching a new app or looking to boost the visibility and engagement of an existing one, a well-crafted marketing strategy is key. In this comprehensive guide, we’ll walk you through the intricacies of mobile app …